Urban Market Insights – Map Platform
Urban Market Insights is a map platform which allows for the display and comparison of a selected set of mobility-related market metrics across more than 75 global cities. It provides valuable information and improved metrics to identify and analyze new mobility trends in urban centers across the globe.
The application is powered by a set of key indicators and indices across twenty business fields of the automotive and public transport sector and is targeted towards industry and policy makers.
The main challenge in the design process was to develop a concept for handling and structuring the vast amount of underlying and often-times incomplete data. Besides developing the concept, I created a number of high-fidelity mockups and screen designs using Sketch and enhanced the screen flow with micro animations, which were implemented using Principle.